DuPont Global Marketing Communications Manager- Medical Segment in Wilmington, Delaware
Global Marketing Communications Manager- Medical Segment (Job Number: 189521W-08)
The Global Marketing Communications individual will serve as the Business Communications leader for the Medical Segment within Transportation & Advanced Polymer globally. This position reports to the global communications leader. This position will be responsible to collaborate cross-functionally to lead medical communications. Leads global Medical Communications strategy and plan development with regional marketing communications teams and global and regional marketing colleagues for Medical. Responsible for external business communications (market, industry, customer). Guides and counsels business leadership on Communications/Brand issues related to the Medical Segment.
Responsibilities will include but are not limited to:
Leads the development of integrated marketing communications (MC) plans and strategies for the Medical market segment. Engages regional and global leadership in this process. Audits results against predetermined, measurable objectives.
Manages ongoing medical, industrial, consumer, market positioning-related strategic approach and resulting Communications plan, in collaboration with MC team and Marketing colleagues. Develops core content for distribution through multiple on and off-line channels. This could include press releases, videos, on/offline media/blogs, trade shows, webinars, forums, web site, ads, sales aids, etc. This also includes leadership speeches and articles for customer and media forums.
DuPont is an equal opportunity employer.
DuPont is an E-Verify employer.
In order to be qualified for this role, you must possess the following:
B.S. or B.A. degree and/or equivalent professional qualification with at least 10+ years experience in B2B Marketing Communications, Public Relations or related Communications field. Master’s degree in Marketing Communications or related field would be an added advantage.
3-5 years Strategic leadership experience in Marketing Communications
Must have marketing communications Industry experience in medical or healthcare
Excellent oral and written communication skills
Advanced and demonstrated understanding of Marketing, Product Launches and Demand Generation
Knowledge of digital marketing/social media, methodologies and technologies
Sound analytical skills, both qualitative and quantitative
Demonstrated experience in managing global/regional trade shows, events and sponsorship-related activity.
Demonstrated excellence and experience in B2B PR – including press release writing (on and off line), media relations and spokesperson.
Primary Location: NA-United States-Delaware-Wilmington
Organization: Transportation & Advanced Polymers
Education Level: Bachelor's Degree (±16 years)
Employee Status: Regular
Job Type: Experienced
DuPont is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. If you need a reasonable accommodation to search or apply for a position, please visit our Accessibility Page for Contact Information. For US Applicants: See the “Equal Employment Opportunity is the Law” poster.